Private Black-owned company · Black-owned

Ethel's Club

Founded by Naj Austin; wellness and community platform

Stock value

Share price: Private — not listed
No stock value exists for a company without listed shares.
Revenue: Private — not filed

Company profile

Black ownership: Not disclosed
No ownership percentage published · Not disclosed
Active ventures: Membership, Somewhere Good, Wellness programming
Ethel's Club company site

Culture profile · Fitness + Wellness

Health outcomes and cultural authority make wellness a category where Black-founded brands and practitioners hold trust that large operators cannot buy.

Market scale: $22.4B
Health & Fitness Association 2023 · US health and fitness industry, direct economic impact · United States · source
Black-owned firm revenue growth: +66%
Across all sectors between 2017 and 2022; no wellness-only breakout exists. · Pew Research Center / Census 2017–2022
Share of gyms Black-owned: Data developing
No verified figure is published. · No verified publisher —
Franchise access programmes: IFA Black Franchise Leadership Council
Industry body programmes lowering the entry cost of franchise ownership. · International Franchise Association 2023–2025
Founder capital funds: $175 million
Google's Black founders commitment, a template copied across corporate funds. · theGrio 2020